by Marianne Sweeny, Guest Blogger
There is much talk about content strategy these days—presentations, blog posts, books, articles and so much more. A Bing search for content strategy brings up 31,000,000 results. Good news on the evangelization front. Not-so-good news on actual delivery of content strategy.
The View from Inside SEO and UX
Despite all of the information, there remains a disconnect between what content strategy is, what other disciplines think it is, what the clients think it… Read More